Of land.
Of flock.
Four partners, two pastoral cultures, one soul. Heritage-breed sheepskin rugs sourced from family farms across the British Isles, Europe, and Iceland, stewarded by hand and heart on working natural landscapes.
Plate 08Two pastoral cultures,
one soul.
Shepherd's Heritage was built at the seam between two working pastoral cultures — the Sussex Weald of England and the Sierra Nevada foothills of California. Old country stillness, new country light. Different landscapes, same instinct: keep the breeds, keep the land, keep the craft.
From either side of the partnership, the work looks the same. Wake to weather. Walk the pasture. Know the animals by name. Choose tanneries that finish each pelt by hand, not by line. Sell directly to the people who care where things come from.
Greg · Olly · Anna · Mark
Four partners,
two pastoral cultures.
Two rooted in the Sussex Weald of England, two transplanted in the Sierra Nevada foothills of California. The partnership behind every rug.
Sussex, EnglandGreg
Mistakenly known as the monk living at the base of Chanctonbury Ring, Greg is foremost a human rights and peace campaigner. He is internationally recognized for his dedication to community development and peacebuilding initiatives through his work as the ethical jeweller and founder of Valerio Jewellery and PeaceGold.
Sussex, EnglandOlly
A fourth generation farmer, Olly runs Danefold Farms, a regenerative family farm in West Sussex, where he rears heritage breeds in 100% pasture fed systems and works in partnership with neighboring farms supporting the adoption of environmentally-sensitive pastoral management. Olly sells Danefold Farms grass finished beef, hogget, honey, and cured meats alongside Shepherd's Heritage rugs at leading London farmers' markets.
Sierra Nevada, CaliforniaAnna
Anna's love for working lands and land stewardship started at her family's California central coast berry farm and has stayed with her through her work in agricultural management and conservation.
Sierra Nevada, CaliforniaMark
Mark's family of farmers have stewarded the same Irish pastures for over 250 years. The scent of cow dung is a sweet reminder of summers spent at his gran's Kilkenny dairy and hog farm.
Stewards of the land,
stewarded by the land.
What ties the partnership together isn't geography or even breed — it's a shared dedication to the small communities that keep heritage agriculture alive. Family farms. Small tanneries. Shepherds who can name every animal in their flock. Tanners who finish each pelt by hand.
We don't sell heritage as nostalgia. We sell heritage as a working choice — to support the people who keep the old ways viable, and the breeds, and the land they need.